24th Annual Chico Parade of Lights, Octoter 12, 2013

2016 Grand Marshal will be announced soon!

Past Grand Marshal (2015)

Matthew Jackson Sr. We are honored to recognize Mr. Wendell J. Lundberg as the 2015 Chico Parade of Lights’ Grand Marshal. Mr. Lundberg was born August 17, 1930 in Holdridge, Nebraska, the second of four sons born to Albert and Frances Lundberg. In 1937, Wendell and brothers Eldon, Homer and Harlan moved with their parents to Richvale, California.

After graduating from Biggs High School in 1948, Wendell attended UC Davis, where he completed a two-year course in agronomy. At Davis he was one of the founding members of the Cal-Aggie Flying Farmers Club, learning to fly at age 19 and igniting a passion for aviation that persists to this day. In 1950, Wendell transferred to California State University, Chico, where he earned a degree in education.

After graduation, Wendell traveled to Australia to manage a rice experiment in Darwin, Northern Territory. This began a lifelong love of world travel that took Wendell to Africa, Europe, and South America, among other destinations. He returned to Richvale in 1955 to farm rice with his father and brothers.

In 1969, Wendell and his three brothers built a small rice mill in Richvale and started milling the rice they grew on their farm. They also launched a catfish hatchery, which Wendell managed.

In 1974, Wendell joined ten other local businessmen to found TriCounties Bank, which eventually grew to 62 branches in 23 California counties. Wendell served as a director of the bank until his retirement from the Board in 2007; he currently serves as a Director Emeritus. Wendell was awarded an Honorary Doctorate from California State University, Chico in June of 2013.

In addition to swimming and biking, Wendell is an experienced aviator, logging thousands of hours at the controls. In recent years, Wendell has gradually phased out of day-to-day operations at Lundberg Family Farms, ceding that responsibility to the family’s third generation of rice farmers. Wendell will often be seen driving around the rice fields in his Jeep with his dog Sara. Wendell and Carolyn have been married for 44 years and they live in Chico. They have three children, Joe, Jessica and Alysicia and four grandchildren, Rebecca, Alexandrea, Ivan and Maxine.

Long active in various rice industry and community organizations, Wendell continues to be an outspoken advocate of sustainable agriculture and an avid supporter of numerous local organizations and charitable causes.

We salute Mr. Wendell Lundberg as the Grand Marshal for the 2015 Chico Parade of Lights!

Past Grand Marshal (2014)

Matthew Jackson Sr.We are honored to recognize Mr. Matthew Jackson as the 2014 Chico Parade of Lights’ Grand Marshal.  Matt has been married to the love of his life, Billie Jackson for over 43 years.  They have two kids who are now successful professional adults.  Their son, Matt Jackson Jr. is the Planning Manager of City of Bellevue, Washington.  Their daughter, Joy Jones, is the Vice-President of Associated Press. Matt is a published poet and author of several articles and essays.  Mr. Jackson received his Bachelor of Arts in English at CSU, Chico in 1972, and continued his studies in the Master’s program in Public Administration.  He then attended Berne University and finally completed a certification at Harvard University Institute for Higher Education Management in 1998.

Currently, Matt is the Principal of MJ Management Solutions Consulting.  He is a retired Vice-President for Instruction and Student Services at Butte College.  He has served Butte College as Associate Dean of Student Services, Associate Dean of Instruction, Coordinator of Student Activities.  From 1974-1982 Mr. Jackson taught English, Public Speaking, African American Studies, Political Science, and African American Literature at Butte College, and California State University, Chico.  Mr. Jackson’s service is extensive.  He was the President of the California Community Colleges Chief Instructional Officers Association; president of the California Community Colleges Student Services Officers Association; president of the California Community Colleges Student Affairs Association.

Matt Jackson has served Butte County and north state selflessly for several decades.  Here are a few examples of Matt’s community service:
Member of the Board of Directors of Butte County United Way
Past President Butte County Mental Health Advisory Board
Past President and Co-Founder of the Boys and Girls Club of the North Valley
Past President, and member of the Board of Directors of the Chico Rotary Club
Co-Chair of the Welfare to Work Action Committee
Representative on the Butte County Superior Court Planning Committee
Past V.P. of the Butte County Economic Development Corporation
Chairman of the Enloe Medical Center Board of Trustees
Member of the Board of Directors of University Advisory Board at California State University, Chico.

We salute Mr. Matt Jackson as the Grand Marshal for the 2014 Chico Parade of Lights!

Past Grand Marshal (2013)

Judy Sitton, 2013 Parade of Lights Grand MarshalJudy Sitton is a retired Co-Founder and was Executive Vice President of the software company, SunGard Bi-Tech. She also taught elementary school in the Chico Unified School District for 10 years. Judy is involved as a volunteer in a number of organizations. She is the Vice Chair of the Enloe Medical Center Board of Trustees and has served on the Gateway Science Museum’s Community Advisory Board for 12 years; a number of those as President. She is a member of the CSU, Chico Leaders’ Honor Society and was part of SIFE and the University Advisory Board.

Judy earned a Bachelor of Arts in Social Science in 1968; a lifetime teaching credential in 1969; and, an Honorary Doctorate of Humane Letters in 2003 – all from California State University, Chico. She is currently completing her 10th year of service on the Enloe Medical Center Board of Trustees where she continues to participate as the Chair of the Planetree Leadership Team and on other board committees.

Judy is known for her support of many community organizations and has received numerous awards and recognitions both local and national. Along with volunteer work, Judy spends lots of time with her family and particularly enjoys her grandson’s local school and sports’ activities.

Thank you, Dr. Sitton, for all you and your family do for our community!

A Big Thank You to
Our 2016 Sponsors

Chico Noon Exchange Club
Judy Sitton
in celebration of
Gary Sitton
Azad's Martial Arts Center Stratti
Recology Broadway Heights
Growing Up Chico Magazine Advanced Document Concepts
Northstate Screenprint and Athletics Rental Guys
BCAC TV Channel 11 KZFR 90.1 FM
DCBA Disability Action Center
Enterprise Record
Action News Now CW
Telemundo Lotus Guide
The Blaze Country 103.5 Mix 95.1 Today's Lite Rock
Radio Mexico 97.7 KPAY News Talk 1290
Chico Chamber of Commerce Cal Water Chico
Square Deal Mattress Factory Chico Palio
Blueberry Creek Photography Philip Kustner Photography